We steer your business
forward in all the right
directions.

Our work in culture translates into 6 products

Cultural fluency
Innovation
Futures
Transformation
Business pivot
Expansion

With applications across different business workstreams

Brand strategy
Brand positioning
White space mapping
Investigations
Market entry
Communication strategy
Go-to market strategy
Innovation roadmapping
Placemaking
Service design
Our Clients
Agency for Integrated Care
Enterprise Singapore
KFC
Marriott Bonvoy
MOH Holdings
potato head
vivo
Wall's
Glow & Lovely
Lifebuoy
mother
Unilever
Past Voyages
Aesthetic Futures: Youths, Aesthetic Trends, Mobile Phones

2022
Thailand, Indonesia, India, China
Mobile Phone Maker
Product Design Strategy

Mental Health: Destigmatisation, Access, Support Seeking

2022
Singapore
SG Gov
Communication Strategy & Service Design

China: Culture Codes & Future Of Creativity

2023
China
Global Creative Agency
CBusiness Future-Proofing

Halal: Youths, Brands, And Burgers

2021
Singapore
F&B & Lifestyle Group
Market Entry Positioning

Happiness: Everyday Dullness & Joy, Creative Expressions

2022
Indonesia, Turkey, Germany
Global Ice Cream Brand
Communication Development And Evaluation

Germ Protection: Communication Semiotics, White Space Mapping

2023
Saudi Arabia
Global Personal Care Brand
Communication Strategy & Development

Travel & Loyalty: Audience Profiling, Hospitality Needs, Loyalty Programs

2023
China, Japan, South Korea
Global Hospitality Group
Brand Positioning, Membership Design

Ageing: Experience And Engagement Service Design

2022
Singapore
SG Gov
Communication Strategy & Service Design